“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. Have the courage to follow your heart and intuition. "

“I was worth over $1,000,10000 when I was 23, and over $10,000,000 when I was 24, and over $100,000 when I was 25, and it wasn’t that important because I never did it for the money.”

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. "

“No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet, death is the destination we all share. No one has ever escaped it, and that is how it should be, because death is very likely the single best invention of life. "

“When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you’ll most certainly be right.” Since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today ” And whenever the answer has been “No” for too many days in a row, I know I need to change something.

“It’s not about pop culture, and it’s not about fooling people, and it’s not about convincing people that they want something they don’t. We figure out what we want. And I think we’re pretty good at having the right discipline to think through whether a lot of other people are going to want it, too. That’s what we get paid to do. We just want to make great products ”

"Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. "

“I’m the only person I know that’s lost a quarter of a billion dollars in one year…. It’s very character-building.”